Archive for January, 2011
Ever since I re-themed my monopod website I’ve been looking at ways to expand the content that the site contains. I decided to add a “Submit a Review” page to the site in the hope that people would wander by and leave some interesting reviews.
Needless to say after a month I hadn’t received a single hit on the review page so decided to go out and engage monopod owners to provide reviews. I considered visiting one of the many photography forums but felt uncomfortable pestering people on someone else’s site to ask them to come to mine and complete a review.
This was when I decided to tap into the wonderful world of twitter. With only 140 characters to play with I composed the following tweet :
Fancy writing a review of your monopod in exchange for a link back to your website / portfolio? http://bit.ly/d6oBeI
I then used twitters search function and searched for “monopod”. It was then a simple task to go through each of the tweets to see in what context monopod was mentioned and if relevant I @mentioned the user with the message above.
You can see the resulting content in the monopod reviews section on the site and I must say that I’m really impressed with the level of responses that I’ve received.
I will be trying a similar approach with some of our other sites and will update you all on how well that goes!
Has anyone else used Twitter in a similar way to get end user generated content?